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You must have heard about Google’s cache as it appears in the search results. Cache in simple terms is a snapshot or an image of your web page that search engine forms and stores after indexing a page. Often it is seen that Google’s cache is overlooked while implementing SEO strategy. However, using it can...
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Do You Use Google? Google is the preferred search engine and used by most of the web searches especially when we talk about personal computer users. Smartphone users also rely on Google undisputedly. This search engine is used widely and often you’ll hear saying “Google it”. Speaking about how to structure your site so that...
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Webmasters and SEOs must go through the newly-released Google’s search quality guidelines to understand various SERPs algorithms and plan their SEO campaign accordingly. The purpose of the web page can vary it can be either to share information on a specific topic, promote products and services, share videos, images, to entertain or express views. Search...
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Adwords and organic traffic are two separate digital marketing strategies working separately to achieve one goal. Both Adwords and organic campaign utilize search results and leverage search terms to gain visibility in SERP, gain traffic and increase conversion to a website. However, unlike the organic campaign, Adwords (PPC) is a paid online advertising which gives...
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Structuring Your Online Presence If you want to have the most effective online solution, you’re going to want to structure it strategically. There are some things that will affect your Google rankings, and some things that won’t. You’ll want to do a little digging to figure out your best method of approach. Following are several...
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What does Google Maps Marketing mean? Why do you need it? All your answers related Google Maps Marketing will be answered in this guide. Estimated 81% of the shoppers rely on doing online research before buying any product. And 50% of the shoppers who make a local search on their mobile phones generally visit their...
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If you’ve just started a new blog or website, you’re going to want to promote it. It’s all very well creating a well-designed site with great content – but you need visitors to be a success. We’re going to look at a step-by-step guide to creating a successful blog that’s fully optimised for Google –...
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Do you feel that your website is search engine friendly? Do you feel that you apply the most effective techniques of inbound marketing? Well.. The answer lies in the visibility of your website in the search results. If your website doesn’t rank in the top 10 search results of Google (or other search engines), you...
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Just like a coin, SEO too, has two sides of it – one is white hat and the other is black hat SEO. Now, it depends on the SEO person, as to which side he/ she chooses. If the white side is chosen, you can be rest assured that your company online visibility in the...
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In the latest event of Google I/O we get to see many announcement like Google lens but what really captured audiences and experts’ eye was the latest development of Android Go. This reminds previous initiative of Sundar Pichai, CEO at Google, to capture next billion markets through Android One project. Main motive of that project...
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