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In the latest event of Google I/O we get to see many announcement like Google lens but what really captured audiences and experts’ eye was the latest development of Android Go. This reminds previous initiative of Sundar Pichai, CEO at Google, to capture next billion markets through Android One project. Main motive of that project...
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In this digital era, every single piece of information is available instantly and customers do research a lot before coming up with purchase decision. As per the latest research, it has been founded that by implementing the facts and figures or scientific proven results in promotional articles or blog post, one can easily grab the...
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It was heavily in the news that the penguin algorithm update would occur by the end of 2015, i.e. the present year. But, according to the latest reports, it is confirmed that the penguin real time algorithm would not occur till the next year. According to reports, whenever the update would be implemented, the search...
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It has been found that server errors negatively impact the Google index and rankings. Every SEO professional recommends keeping the server errors to a minimum on his website. To update the website and implement some fixes, server down time is often necessary. But, make sure you provide a 503 response.   It has been found...
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Panda 4.2 Update was unveiled around July 18, 2015. But according to Google’s Gary Illyes, the panda algorithm requires much more time to get finalized.   He said that they expected that it would roll out slowly, but they found recently that the update is still rolling out.Both the updates for panda 4.2 and penguin...
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The next penguin algorithm has been confirmed. It is said that this time it would be a real time algorithm.       Actually, Google’s Gary Illyes said that a refresh Penguin update would soon be seen; may be by the end of the year. Also, he says that it would be real-time version of...
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Twitter has finally decided to increase the limit of 140 characters. It has realized that some stuff cannot be summarized in just 140 characters.       Actually, twitter is working on a new product and according to the sources it will allow the twitter users to tweet their posts that are longer than 140...
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Search Quality Team of Google said that it may take further action, penalize the webmasters if they repeatedly violate the guidelines set by Google.       Google here is talking about the manual actions and not the algorithm actions, such as Penguin or Panda that happens automatically.Earlier, Google also announced to demote ranking of...
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Yandex, which is the largest Russian search engine, has penalized hundreds of websites for buying links. These sites used to buy links with a motto to inflate their website rankings artificially in the search engine.       The penalty named AGS would affect the organic rankings of the websites that will be caught red...
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There are 10 realities of Google search that every individual must know. The constant flow of news on the legislative initiatives that attempt to regulate the organic search results of Google creates unrealistic expectations among SEO experts and thus diverts their attention from managing user experience, which is actually the business is all about. So,...
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Google announced that the mobiles sites showing giant ads will not rank well in the search engine. Basically, the interstitial ads cover significant amount of content on the page. Thus, such pages become worthless for mobile users, i.e. they do not remain mobile friendly.       This action would be started from November 1,...
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As per the recent news, Twitter and Spotify are planning to modify their logos to some extent.    Since years, many companies have been seen to change their graphic identity or brand name. These changes can be anything like, introducing a new name of the company or just modifying a bit the logo’s color. The...
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Google announced that the real-time tweets will now be displayed in desktop search results. For the last few months, these tweets appeared in mobile search results, but now, they will be shown on desktop as well.      Hence, they will be more important for the marketers, as a part of their overall marketing and...
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Finally, Facebook has made its mind to allow the usage of animated GIFs in its page posts and ads. Mark Zuckerberg kept standing with the poor excuse that such things disrupt the user experience. But now, finally the old ban has been removed.     Twitter and Google+ supported GIFs also supported the GIFs. With...
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